Tires. Generally you think about your tires when the number on your inspection sticker and the number on your calendar matches up. It is then you take a quick look at the treads and think they will sneak by one more time or you realize they would hardly be safe hanging from a tree. If the latter is the case, you then mumble some profanity and begin the search for the best deal. Internet, newspaper, friends… Ads and questions… Buy three get one free… all weather or performance… tread life… Do you want the replacement warranty?
Race drivers don’t have most of these worries. The tires they get are sanctioned so they aren’t shopping the net for the best deal. They do, however, find themselves at some facility testing those very tires that are issued for race day. In some ways you could equate this to comparison shopping as the drivers are out all day with tire stats instead of doing fun stuff at home. (more…)